Like most authors I don't like giving my books away for free. However the horse has already bolted on this one - the reality is that giving books away is how many authors (including traditionally published) gain new readers and it is something almost all authors need to consider in order to get their book(s) out into the big, wide world. While you can do a paperback giveaway (Goodreads allows you to do this), the more effective (and less expensive) way is to give away digital copies. It is something I tried with my second novel Room 46.
There are many ways you can do an e-book giveaway, but the most popular is through websites such as BookBub (the leader of the pack by a mile), Freebooksy, The Fussy Librarian, Robin Reads and way too many more to name. As much as you might not like signing up for Amazon KDP Select (this allows you to give your book away for 5 days each 90 days on Amazon with the caveat being it has to be exclusively available on Amazon), it is a necessary evil if you want to gain any traction. Bookbub is the holy grail for most authors but as well as being the most expensive, it is also the most difficult to get accepted by. I chose Freebooksy as they were not too expensive and had dates available within the next week. They also have have a large following.
There are many ways you can do an e-book giveaway, but the most popular is through websites such as BookBub (the leader of the pack by a mile), Freebooksy, The Fussy Librarian, Robin Reads and way too many more to name. As much as you might not like signing up for Amazon KDP Select (this allows you to give your book away for 5 days each 90 days on Amazon with the caveat being it has to be exclusively available on Amazon), it is a necessary evil if you want to gain any traction. Bookbub is the holy grail for most authors but as well as being the most expensive, it is also the most difficult to get accepted by. I chose Freebooksy as they were not too expensive and had dates available within the next week. They also have have a large following.